MBA Retail Marketing Lecture notes, Summary eBook - Free PDF download

akshay

Moderator
Feb 19, 2015
217
95
Gender
Male
Student of
M.Tech
Hi Guys, I am sharing this excellent summary eBook on Retail Marketing in PDF format as per the MBA syllabus. These notes are highly recommended for MBA or PGDM management students.

List of topics covered in Retail Marketing lecture notes / eBook for MBA PDF file:

  • Overview of Retailing
  • Multi-channel Retailing
  • Management of Service
  • Types of Retailers-1
  • Types of Retailers-2
  • Retail Customer
  • Product Management
  • Merchandise Management
  • Case Studies
Please click the download link below to get MBA Retail Marketing Lecture notes, Summary eBook.

>> CLICK HERE to download another summary eBook on Retail marketing research.
 

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  • Retail_Marketing.pdf
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tara_nautiyal

Expert User
Feb 22, 2015
56
41
Gender
Female
Student of
MBA
Super cool - thanks for these amazing lecture notes on MBA Retail Marketing. :cool::cool::D