Hi Fellow BBA Marketing Students,
I am sharing brief and concise notes on the BBA subject - Sales Management. This subject is mostly taught as part of the BBA Marketing course. These PDF lecture notes will help you in preparing well for your semester exams on Sales Management and assist you in studying from ready made lecture notes.
The major topics covered in these BBA lecture notes and eBook of Sales Management are:
I am sharing brief and concise notes on the BBA subject - Sales Management. This subject is mostly taught as part of the BBA Marketing course. These PDF lecture notes will help you in preparing well for your semester exams on Sales Management and assist you in studying from ready made lecture notes.
The major topics covered in these BBA lecture notes and eBook of Sales Management are:
- Sales management: an overview
- Personal selling
- Recruitment and selection
- Sales training
- Compensation and motivation of sales personnel
- Sales meeting and contests
- Sales territories
- Sales quota
- Supervision and evaluation of sales-force
- Sales control and cost analysis