Store operations & management PDF eBook, lecture notes download for MBA

akshay

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Hello Friends,

This is a awesome summarized eBook / notes on the MBA subject - Store operations & management. This eBook notes on Store operations & management is in PDF format for you all to download and will help you prepare quickly for your exams.

The topics covered in this eBook notes file of Store operations & management are as follows:


>> Introduction of Store Operations: Introduction; the Logistics Chain; Store Operations; Objectives of the Store Function; Managing the Store Types of Retail Store and its Organization. Retail Store Organization; Centralized and Decentralized Retail Stores; Types of Retail Stores; Location of Retail Store; Site Selection of Retail Store; Merchandise Management in Retail Store; Merchandise Handling in Retail Store.

>> Store Management and its Operations: Retail Store Operation and Human Resource Management in Retail Store; Store Management Responsibilities; Recruitment Selection and Motivating Retail Store Employees; Retail Store Operation and Financial Dimensions in Retail Store; Asset Management; Resource Allocation; Retail Store Operation Management; Store Format, Size and Space Organization; Retail Store Security; Retail Store Environment and Brand Building

>> Selecting a Layout and Merchandise Management: Objective of Store Layout Design; Selecting a Layout; Division of Merchandise by Department; Locating Departments Within the Store; Merchandise Management and Principles of Merchandise Management. Space Management

>> The Cost of Space: Drivers of the Size of the Store; The SMG Model; Impact on Space of Future Changes ; Space Management Methods in Various Sectors; Promoting Space Efficiency in Building Design; Space Utilization.

>> Store Layout and Design: Store Design with View to Retail Strategy; Constraints While Designing a Retail Store; Layout; Layout Planning; Layout as an Indicator of Competitiveness; Layout Types; Signage and Graphics.

>> Visual Merchandising: Meaning and Strategy Meaning of Visual Merchandising; Create Your Retail Store for Target Customers; Retail Strategy for Visual Merchandise; Fixtures and Presentation Techniques. Atmospherics Lighting; Address the Senses; Housekeeping Standards; Store Windows; Creative Displays; Signage; Color; Music; Scent.

>> Scope and Challenges of Visual Merchandising: The Scope of Visual Merchandising; Regional Supermarkets With a Difference; Visual Merchandising for Seasonal Sales; Interactive Windows; Consumer Behavior and its Influence; Challenges for Organic Retailers; Specific Shop Facings Attract Different Customer Segments.

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