Hi BBA Students,
Retail Management is one of the optional course in BBA Marketing Final Year. I am sharing an excellent PDF document containing notes/eBook for the subject - Retail Management. These Retail Management notes for BBA Marketing Final Year will give you a concise overview of the subject and help you read the entire syllabus quickly.
Key topics covered in Retail Management for BBA Marketing Notes, eBook:
Retail Management is one of the optional course in BBA Marketing Final Year. I am sharing an excellent PDF document containing notes/eBook for the subject - Retail Management. These Retail Management notes for BBA Marketing Final Year will give you a concise overview of the subject and help you read the entire syllabus quickly.
Key topics covered in Retail Management for BBA Marketing Notes, eBook:
- Unit 1 - Introduction to Retailing
- Unit 2 - Retail Consumer Behavior
- Unit 3 - Retail Operations
- Unit 4 - Retail Marketing Mix
- Unit 5 - Impact of IT in Retailing
