Hi BBA Students, I am sharing an amazing PDF containing "Marketing Research on CSAT at Airtel - BBA Marketing Summer Training Project Report". This file for the Marketing Research on CSAT at Airtel - BBA Marketing Summer Training Project Report can be used while you prepare your own BBA Summer training project report as part of your course.
List of topics presented in Marketing Research on CSAT at Airtel - BBA Marketing Summer Training Project Report:
List of topics presented in Marketing Research on CSAT at Airtel - BBA Marketing Summer Training Project Report:
- General Information - About Bharti Televentures, About Airtel
- Service Marketing - Service marketing mix, Product V/s. Service marketing, Nature & role of service marketing,
- Change in philosophy of marketing
- Survey on Consumer Satisfaction
- Market Research - Objective of research, Market research methodology, Research design, Limitation of study, Questionnaire
- Conclusion, Suggestions and Bibliography