MBA marketing management project on cruiser bike success or failure in India

akshay

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Feb 19, 2015
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Hi Friends,

Download the MBA marketing management project on cruiser bike success or failure in India. Below is the brief of the project for MBA/PGDM students to refer.


Summary

Through the research, we will explore answers to the following questions: -

  • Whether there is significant enough demand for cruiser bikes in India?
  • What is the position of the Royal Enfield Motorcycles in this segment?
  • What may they do to improve their market share?

And finally what the future looks like for this segment and RE products in this segment?

Click on icon below to start downloading PGDM/MBA marketing management project on cruiser bike success or failure in India.
 

Downloads

  • Marketing Project- Cruiser Bikes Success or Failure in India.docx.pdf
    1.1 MB · Views: 131