Hi B.Com students,
I am sharing a project report on the topic Consumer buying behaviour towards Big Bazara PDF file on this thread. This B.Com project report has been successfully submitted by one of your senior B.Com Graduate and scored very good marks from the professor.
Here is the objective/abstract covered in this project report on Consumer buying behaviour towards Big Bazar-
I am sharing a project report on the topic Consumer buying behaviour towards Big Bazara PDF file on this thread. This B.Com project report has been successfully submitted by one of your senior B.Com Graduate and scored very good marks from the professor.
Here is the objective/abstract covered in this project report on Consumer buying behaviour towards Big Bazar-
- The main objective is to determine the current consumer behavior levels of the customers with regards to Big Bazaar.
- Study and analyze consumer shopping behavior towards Big Bazaar
- To assess the behavior level of different type of customers shopping at Big Bazaar
- To identify what type of strategies are suitable for the company to reach the targeted customers
- o find out the factors which influence the consumption of the products in Big Bazaar
- To find out how the consumers spent their incomes, time on the purchasing of the products
- Consumer behavior plays a major role for the growth of the company in the modern market scenario. The basic idea of this study is to find the consumer behavior towards Big Bazaar. The needs have to be recognized and necessary steps have to be taken to make the changes.
- The purpose of consumer behavior is not only for retaining the customers but also attracting new customers and increasing the sales also creating and maintenance of brand awareness.