Advertisement & Media Management PDF Notes, eBook for BCom - Free Download

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Hi B.Com. Students, I am sharing brief and concise lecture notes on the B.Com. Marketing Group Elective subject - Advertisement & Media Management. This subject is mostly taught as part of the B.Com. Marketing Elective in final year BCom. These PDF lecture notes will help you in preparing well for your semester exams on Advertisement & Media Management and save your precious time as you can study from ready made lecture notes.

The major topics covered in these B.Com. Marketing Elective lecture notes and eBook of Advertisement & Media Management are:

• BASIC CONCEPTS AND INTRODUCTION to Advertisement & Media Management
• ADVERTISING AND CAMPAIGN PLANNING
• CREATIVE STRATEGY AND ADVERTISING BUDGET
• ADVERTISING MEDIA STRATEGY
• ADVERTISING EFFECTIVENESS AND ORGANIZING ADVERTISING FUNCTIONS

I hope these lecture notes on Advertisement & Media Management will help you in your B.Com. Marketing studies. Moreover, please feel free to ask any query below or LIKE this post to motivate me to share more study materials with all students!