Recent content by yashbhatia1.

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    Need notes for BBA (Retail Marketing and Managment)

    Need notes for BBA (Retail Marketing and Managment) notes for 4th sem of CRM UNIT-I Introduction Origin, evolution and concept of CRM, strategic importance of CRM, goals of CRM, types of CRM, CRM Architecture, Application Service Providers (ASP), customer lifetime value UNIT-II Operational...
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